Claude Code for Blog on Autopilot: Automated SEO for Your SaaS

Every SaaS needs content to rank. But writing daily SEO blog posts? That's a full-time job. Here's how to put your blog on autopilot using Claude Code and GitHub Actions—generating keyword-targeted articles automatically, every day.

What You're Building

A GitHub Actions workflow that:

Runs daily on schedule
Uses Claude Code to research and write SEO content
Auto-commits new articles to your repo
Costs ~$1-2 per article

No manual work required.

The Complete Setup

Step 1: Create the Workflow

Add .github/workflows/blog-generator.yml to your repo:

name: Daily SEO Blog Generator

on:
  schedule:
    - cron: '0 6 * * *'  # Daily at 6 AM UTC
  workflow_dispatch:  # Manual trigger

jobs:
  generate-blog:
    runs-on: ubuntu-latest
    permissions:
      contents: write

    steps:
      - name: Checkout repository
        uses: actions/checkout@v4

      - name: Setup Node.js
        uses: actions/setup-node@v4
        with:
          node-version: '20'

      - name: Install Claude Code
        run: npm install -g @anthropic-ai/claude-code

      - name: Generate Blog Post
        env:
          ANTHROPIC_API_KEY: ${{ secrets.ANTHROPIC_API_KEY }}
        run: |
          claude --dangerously-skip-permissions -p "Your SEO prompt here"

      - name: Commit and Push
        run: |
          git config --global user.name 'github-actions[bot]'
          git config --global user.email 'github-actions[bot]@users.noreply.github.com'
          git add path/to/blog/content
          git diff --staged --quiet || git commit -m "Blog: Add article $(date +%Y-%m-%d)"
          git push

Step 2: Add Your API Key

Repository Settings → Secrets → Actions → New secret

Name: ANTHROPIC_API_KEY
Value: Your Anthropic API key

Step 3: Write Your Prompt

The prompt is everything. Here's a template:

You are an SEO content strategist for [YOUR SAAS], a [description].

TASK: Add one SEO-optimized blog article.

RESEARCH FIRST:
1. Read existing blog content to avoid duplicates
2. Search for trending keywords in [your niche]
3. Find competitor content gaps

TARGET KEYWORDS (pick one category):
- "[product] vs [competitor]" - comparison posts
- "how to [problem you solve]" - tutorials
- "best [category] for [use case]" - listicles

ARTICLE REQUIREMENTS:
- 1200-1500 words
- Primary keyword in title + first paragraph
- 4-5 H2 sections
- 3 FAQs for schema markup
- Natural CTA for product

OUTPUT: Save as [your format] to [file path]

Step 4: Test It

Actions → Daily SEO Blog Generator → Run workflow
Watch it research, write, and commit. Takes 2-3 minutes.

Why This Works

Most AI content fails because it's stateless—no context about your existing content or market.

Claude Code is different:

Reads your codebase to avoid duplicate topics
Searches the web for current keyword opportunities
Follows structured prompts for consistent SEO formatting

It's a content strategist, not just a text generator.

Cost Breakdown

Frequency	Monthly Cost	Articles/Year
Daily	$30-60	365
3x/week	$15-25	156
Weekly	$5-10	52

Compare that to $100+ per article from freelancers.

Quick Customizations

Developer tools SaaS: Target "how to integrate X with Y" tutorials
B2B SaaS: Focus on "[your product] vs [competitor]" comparisons
Vertical SaaS: Create "[industry] compliance" content
International: Add translation steps for multi-language SEO

Important Notes

Review first

Output to drafts. Human editing adds the final polish.

The --dangerously-skip-permissions flag

Required for autonomous file operations. Safe in GitHub Actions (runners are ephemeral).

Prompt iteration

Your first prompt won't be perfect. Refine weekly based on output quality.

Setup Checklist

☐ Create workflow YAML file
☐ Add ANTHROPIC_API_KEY secret
☐ Customize prompt for your niche
☐ Set correct output file path
☐ Test with manual trigger
☐ Review first week's output
☐ Iterate on prompt

The Result

One workflow file. One API key. Daily SEO content.

While you build product, your blog builds domain authority. That's the leverage every SaaS founder needs.

Need Help Setting Up AI Automation?

At EagerMinds, we specialize in implementing AI-powered workflows that deliver real business value. Our team can help you set up automated content pipelines and other AI automation solutions.